Mortgage Advertising

Get high-quality mortgage customers on Zillow Mortgage Marketplace

Zillow Mortgage Marketplace

Stop looking -- let your next client find you!

Growing your mortgage pipeline doesn't need to be expensive or time consuming. On Zillow, borrowers get all the information up front including your rates, fees and rating. Since you're only charged when consumers show interest, you save both time and money.

Great Value

  • Lenders quote for free
  • Pay only when a borrower shows interest in your quote
  • Contacts convert 9x greater than average industry leads

Targeted

  • Quote only what you want
  • Automate your quotes
  • Don't chase borrowers - they contact you

Easy

  • Quick account set up
  • Account reps provide free personalized help to grow your business

Ready for new customers? Call 1-877-661-3171

So far, I've closed more than 100 loans with borrowers I quoted on Zillow Mortgage Marketplace. I have a 50% contact to close ratio, and I have several loans lined up to close in the next week or two. The quality of the borrowers on Zillow is much higher than on other sites.
David Lazowski,
Fairway Independent Mortgage Corp., Boston, MA

The set-up interfacing was easy to use, and within a day we were quoting thousands of people online with minimal capital investment. Not only did the Zillow software perform as expected, but Ryan and Robert communicated with us ad nauseum to help us optimize our advertising efforts. We were able to double our profit margin and reduce our cost per loan by 5 times the cost we were paying at Bank Rate.
Myles Leighton,
Omega Mortgage

I started quoting on Zillow Mortgage Marketplace six or seven months ago, and I'm steadily converting 30-40% of every contact made through Zillow into a closed loan. I've spent around $375 on fees and started six new loans with net revenues in excess of $10K, so the ROI can't be beat as a lead source for connecting with consumers I otherwise would not be able to reach.
Patrick Nolan,
Atlantic Pacific Mortgage Corp., Holicong, PA

Cost-Per-Click Text Ads

Lots of exposure to highly-qualified borrowers

  • Super-simple text ad setup
  • Generate quality clicks to your website
  • Premium placements, including top of search
  • Ideal for regional or national lenders
Display Ads

Strengthen your brand presence and attract customers in targeted geographies

  • 300x250, 728x90, and text ad units available
  • Take advantage of our many targeting capabilities: by region, active buyers, loan type and much more

Want to learn more? Contact a sales representative today

877-661-3171

Want to learn more?  Contact a sales representative today

877-661-3171

Zillow Borrowers
Zillow visitors actively seeking a loan in the next 3 months(7) 3.8 million
Average loan amount requested(2) $284,000
Percentage of purchase
loans(2)		 87%
Zillow consumers' average credit score (very good
rating)(3)		 722
Zillow's click conversion compared to Google(4) 3.4x better
Home buyers who visit Zillow(5) 55%
Zillow users who are "in the market" - buying, selling, helping others buy/sell or planning to rent(6) 75%
Zillow Audience
Monthly unique users(1)
(as of April 2012)		 32.1 million
Year-over-year growth 65%
Median household income(2) $78,491
Median age(2) 49
Learn more
Zillow Mortgage Marketplace

Provide custom loan quotes to match borrower requests.

Sources: (1) Internal tracking via Google Analytics, April 2012. (2) comScore Plan Metrix Site Audience Profile, July 2011. (3) Zillow users who submitted loan requests on Zillow Mortgage Marketplace during March 2011. (4) Independent study conducted by the WAV group. (5) California association of Realtors study 2008. (6) Zillow site survey, July 2011. (7) Zillow internal, April 2011. Questions asked of home shoppers on Zillow.