Advertising on Zillow has been a very pleasant and productive experience for me. The staff has been a pleasure to work with. They resolve any and all of my questions and concerns almost immediately, and their availability is fantastic. There are many avenues of online advertising and anytime you choose to try out a new avenue, you are always taking a chance with the success of those precious advertising dollars. Zillow has proven to be a risk worth taking for me and my business. Zillow will provide you with solid leads, but you need to follow through to reach success. There are some great features Zillow offers advertising agents, including one of my favorites that allows you to track all of the leads you receive through Zillow as well as easy transferring to programs for follow-ups, mailings, etc. It is an investment of precious marketing dollars, but with availability to these leads when they call or email you, diligent follow-ups and hard work, you will find it is well worth the investment!
I am amazed at how becoming a Zillow Premier Agent has boosted my business. I'm a skeptic at heart, and for me to spend a good bit of money for a lead service is a big leap. I am currently working with three buyers that came directly from my ad on Zillow, and have sold one listing direct from Zillow. After my next closing, I'm buying another ZIP code for sure.
I receive at least one lead a day from my exposure using the featured advertising on Zillow! I also won a new listing by having the featured listing in the client's ZIP code reserved prior to the listing appointment!