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Here in Reno we have a very effective marketing program.
We hire a bus and take all comers interested in low-end properties in the downtown area. We then take them through the drive through at McDs and they can get a McCoffee and a McCroissant.
Then we troll 4th street looking for fellow opportunists. We usually get four or five and they take their teeth out and satisfy our clients at their own discretion. This is an independant activity not supported or provided by the Realty Board.
Then we tour the homes. We do have beverages on the bus and by 10am we have quite the merry crowd. Agents are nearby to assist in the unloading and reloading of passengers.
We always do a customer count at the end of the day. In some cases we have found clients so enamored of the properties displayed that they have been reluctant to leave them!
In San Mateo County we have twilight tours (Open Houses) for homes with a view of the San Francisco Bay. It's one thing to have a listing with a view...it's still another to see the Golden Gate at night...breathtaking!
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Any pros know of/use creative or unorthodox incentives to sell homes? Media opportunity!
Katie Curnutte, "Katie_C"
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