Profile picture for user767325

Best way to sell fixer upper?

Will be moving out this month.  Then will open house to potential buyers.
  • August 29 2012 - Bustleton
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Answers (4)

Profile picture for Neeraj Jassal
Amy and Sally bring up excellent points - great advice.

One of the issues with Northeast Philly is that there is a lot of inventory there - and a lot of it is still toxic inventory or short sales and foreclosures.  I would suggest you price it realistically.  Buyers are starting to come out in full force - while that's good, there will also be other listings hitting the market that will be your direct competitors.

Good luck!
  • January 26 2013
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The best way to market a home that needs work/repairs is to be honest in your marketing/advertising materials. Don't glamourize the property and say things that aren't true. The worst thing you can do is set expectations that you can't meet. For example, I had a client who purchased a REO property recently. The listing hyped the "gourmet kitchen." Well, the gourmet kitchen consisted of cracked, pink, tile countertops, the original cabinets from when the house was built in the 70s, and appliances that would have sent an even mildly talented cook screaming for the hills. Needless to say, most buyers were extremely disappointed after previewing the property. My client was able to purchase the property 7% below the asking price because there were no competing offers.
Getting back to your property, be honest, promote the home as a fixer upper and point out the potential. Highlight the best features - if it's in a great location or prestigious school district, or has a great floorplan or a backyard for entertaining.
You still want to make sure that the house is clean when you show it even if it needs work. And I think the most important thing is to get rid of any smells if there are any pets or smokers in the house, for instance. One good trick is to put dryer sheets under the carpeting to absorb odors.
Good Luck!

  • January 26 2013
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Profile picture for Sally English
Do not leave it trashed out.
1. Thorough interior cleaing.  Remove everything from the house.  Do a deep cleaning.  
2. Go to Home Depot and get a ceramic tile cleaner - use per instructions.
3. Go to Home Depot and get a hardwood floor cleaner and mop.  Use per instructions.
4. Same with carpets - rent a rug shampoo machine and the solvent required. Use it.
5. Clean windows - windex and paper towels or newspaper.
6. Remove the source of any odors.
7.OUTSIDE: remove all debris - leaves, limbs,dead shrubs, etc.  
8. Trim overgown shrubbery
9. Put out fresh mulch

This is the minimum you should do.  If physically incapable - pay to have it done.  If broke - ask friends to help.

Selling "as is" does not mean selling it full of trash.
  • January 26 2013
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A good value and deal will sell itself. Exposure, good price , resell or rental value. Everybody loves a deal.
  • September 06 2012
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