How Important are Negotiation Skills when purchasing Real Estate? Ask a Certified Negotiation Expert

At it's most basic level, "negotiation" is a subset of the art of persuasion.  An expert negotiator knows as much about the opposite party as possible, and in particular their motivation for entering into the proposed transaction and their desired result.  For example, when negotiating a purchase, the negotiator should be asking herself, "What is motivating this seller?  What can my buyer do to address the needs of this seller?"
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December 11 2013 - New York
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An experienced broker will find 'opportunities' to properly negotiate. Whether it's the inspection, the appraisal, or something else - there can be an opportunity for an 'experienced' person to exploit.
Remember, your best negotiating tactic is your willingness to walk away from the deal.
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