Is having a website going to help me sell my home?

Profile picture for real_estate_guru
Hi Guys,

I just wanted to know, if I have a website to market my home will it help in the end.

Cause one of my friends made his own web site and marketed his own through that, and he says it help.

What do you think? let me know
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October 11 2007 - US

Replies (8)

Profile picture for lucydjacobs
A Web page is a good idea, but it won't sell your home all if no one knows how to look it up or that they should. I have a Web page.

Now I'll offer my experience (might get an offer today) and a neighbor's (she sold full price.)

Neighbor: Didn't have agent. Her mother is an agent in another state and offered excellent advice of how to do a FSBO. Main thing: Don't be a cheapskate. Our neighbor paid $300 to be on local Multiple Listing Service. She offered buyer's agent commisson (3%) so agents lose nothing in showing home. She advertised in the classified ads in daily newspaper and referred to her Web site and her cell number along with giving basic info about house and location. Web site had pix of EVERY room, even inside main closets and pantry. She had a lockbox so agents driving by could enter if clients saw the sign and wanted to look on impulse. She had a few Sunday open houses, which she said were a real pain.

Result: Agent saw the home on MLS, called up neighbor's Web site, saw it was right for her client, told her client to look at Web site. They visited house with owner NOT there. The MLS, the commission and the Web site worked together for her. Pull any of the 3 factors out of there, the sale may never have happened.

I have an agent, am on Realtor.com, MLS. I have a Web page. I work for a newspaper, & got an employee discount of $80 to run a 30-day classified ad that referred to my Web site, which had photos, our #, e-mail, all of agent's #s. Both neighbor & I had experienced some lookers uncomfortable with computers (or had dial-up, couldn't get photo-heavy site - we are market for retired downsizers, elderly non-computer types, as well as first-time buyers, who are tech-literate.) We only had one open house. We left shades and curtains up so drive-bys could look. We are vacant except for minimal staging. When we get an offer today. I'll let you know later if they saw our Web site and which made a difference. We listed 10k under appraisal.
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October 11 2007
Profile picture for Ron Henderson
Having a website will increase your exposure, but only if you use it. There are millions of websites produced ever single day, most of which no one ever finds. It's certainly not the, "If you build it, they will come".

You'll need to market that website on every printing piece of material you can get your hands on. Put the website address on your flyers, yard sign, etc.

It's like having post cards printed. They might be the most beautiful postcards anyone has ever seen, but if you don't actually mail them out, they're worthless to you.
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October 11 2007
Profile picture for Mike2020
Kind of ironic. I'd expect a "real estate guru" to know whether a website works or not ;)
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October 11 2007
Profile picture for yenprice
Hi,

Yes, having a website will help, if people know about your website.

The whole purpose of marketing is to get interested buyers to come and take a look at your home. The more people who walk through your front door, the better the price you’ll get for your home. So whatever you can do to increase the exposure for your house to potential home buyers will help.

If you have a property website, make sure to include the link to all marketing materials such as internet ads, newspaper ads, emails, flyers, etc.

Hope this help.
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October 11 2007
Profile picture for eyebytes
I have a web site (because I'm a web designer by trade), and I think it's given me a huge advantage. I ordered 25 house-shaped signs (in red) from a local business that has "6 bed, 3.5 bath, 3580 sqft" and "Priced for Quick Sale" with my phone and web address, and I've had over 300 visitors to the site in he 6 days since I put my house on the market. I'm listed on Postlets, Zillow, Choicea, Googlebase, and many other sites, so I hope all of that exposure will result in a sale soon. Having over 100 pictures of my house, inside and out, including detailed floor plans with measurements, should answer most of the questions a potential buyer has. Once they set foot in the house, it shouldn't be too difficult to close the deal. Wish me luck!
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October 12 2007
Profile picture for cabinfever07
Best luck to you, eyebytes!

That's the way to do it. A friend baked cookies in the shape of a house and put her website on the wrapper. She passed them out at local university intro event. It worked, she will be closing next week.
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October 12 2007
Profile picture for DebtFreeDave
If you are going to just throw a site up now, but if you have an internet strategy it can't hurt.
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October 15 2007
exactly
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October 15 2007
 
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