Zillow Advice: Home Selling - How did buyers find the home they purchased in 2009? Must read for all sellers! http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ Zillow Advice | Zillow Real Estate "An interesting read for ... http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ <em>"An interesting read for buyer's agents who demand big commissions - only 36% of the houses, slightly more than 1/3, were found by the hard working agents."<br/><br/></em>Which is why I personally believe agents should be doing more advertising to get buyers in the door to look at open houses.&nbsp; By not, all they are doing is protecting the commission structure where only agents have control of the amount paid to the buyers agent.&nbsp; Since 64% of buyers are finding the house they buy themselves, it really makes you wonder why it costs 3% just to babysit the transaction. Wed, 09 Jun 2010 17:03:00 GMT http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ 2010-06-09T17:03:00Z I find that when I go to ... http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ I find that when I go to a listing appointment, one of the most popular questions I get from the homeowner is "what can you do for me?, what sets you apart from everyone else?" &nbsp;My response to them is: I go out of my way to try and utilize all of the tools available to successfully advertise &amp; sell a home. &nbsp;Quite honestly the statistics are nice but no home is one in the same. &nbsp;It is very hard to determine what is the best use of advertising in selling a home. &nbsp;I was just at a listing appointment the other day and the seller asked if I would do an open house? &nbsp;When my response was I just did one the previous morning he kind of chuckled and said "isn't that old school"? &nbsp;I think today as Agents we tend to get wrapped up in the internet too much, we forget about the "old school' way of doing things. &nbsp;I try to stick with the basics. &nbsp;Not everyone is a wiz on the computer, so try running some ads in the paper. &nbsp;You have to set yourself apart and use whatever tools you have acquired over time. &nbsp;As technology updates itself I try to stay on course, but I don't forget where I came from and how I got to where I am today. &nbsp;<br/><br/>Keep an open mind and use as many resources as possible. &nbsp;I know many of them may be costly, you just have to do your best to be as cost effective as possible.<br/><br/>-Sean Wed, 09 Jun 2010 02:52:00 GMT http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ 2010-06-09T02:52:00Z The survey is a tool.&nbsp; ... http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ The survey is a tool.&nbsp; Kinda like your crap sandwich points north, apparently.&nbsp; Of course the purpose of this post is to make a point that people should consult a Realtor.&nbsp; Have you read a lot of the questions on Zillow?&nbsp; Many people need to realize that they have no idea what they are doing, because they DON'T.&nbsp; I'll give you that half of all statistics are made up (like that one).&nbsp; Open houses are, for most agents, better at finding clients than selling homes.&nbsp; Same thing with yard signs.&nbsp; The statistic from last year or 2008, I don't recall and don't really care, is that ~84% of homes sell on the MLS and ~6% are FSBO (10% must be auction, new construction, whatever).&nbsp; Would you rather go fishing with a line and hook or a trawler and fishing net?&nbsp; The facts are that ~85% of buyers use the internet.&nbsp; The majority of homes are sold using the MLS.&nbsp; Most FSBO's think they are saving money by selling themselves.&nbsp; (NAR and USA today both would beg to differ on that one).&nbsp; <br/>Maybe you have enough time, patience, knowledge and resources to sell your home yourself, but most people do not.&nbsp; Wed, 09 Jun 2010 01:55:00 GMT http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ 2010-06-09T01:55:00Z Hey genius if yard signs, ... http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ Hey genius if yard signs, advertisements and the internet aren't effective then agents shouldn't waste their money on them, right? This survey was designed to make FSBO's drop out so agents can get paid. The NAR is as accurate in their surveys as a crap sandwich is when used as a compass. Wed, 09 Jun 2010 00:44:00 GMT http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ 2010-06-09T00:44:00Z The fact that Open Houses ... http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ The fact that Open Houses made the list at all kind of amazes me, and tells me that agents are under utilizing the option, at least in this area.&nbsp; Agents don't seem to bother to post the Open House on line, or in print, the only advertising is yard signs, and quite often only during the open house.&nbsp; <br/><br/>It seems to me that if that were combined with Internet advertising, it would be much more effective at getting buyers to utilize them. Tue, 08 Jun 2010 22:38:00 GMT http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ 2010-06-08T22:38:00Z An interesting read for buyer's ... http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ An interesting read for buyer's agents who demand big commissions - only 36% of the houses, slightly more than 1/3, were found by the hard working agents.<br/><br/> Tue, 08 Jun 2010 19:04:00 GMT http://www.zillow.com/advice-thread/How-did-buyers-find-the-home-they-purchased-in-2009-Must-read-for-all-sellers/353175/ 2010-06-08T19:04:00Z