Zillow Advice: Home Selling - Sales Flyers Important?

Thanks to all of you for ...

Fri, 21 Sep 2007 10:13:00 GMT

Thanks to all of you for your thoughts and information. R

I once went to a restaurant ...

Thu, 20 Sep 2007 17:25:00 GMT

I once went to a restaurant in LA, that had no prices on the menu, and an unlisted phone number...

dang, LA is weird.

haha good one.

Thu, 20 Sep 2007 17:22:00 GMT

haha good one.

LOL, good point rock.

Thu, 20 Sep 2007 14:57:00 GMT

LOL, good point rock.

I don't go to restaurants ...

Thu, 20 Sep 2007 14:54:00 GMT

I don't go to restaurants that don't have prices on the menu.

Yes, Justyn, as I said ... ...

Thu, 20 Sep 2007 14:42:00 GMT

Yes, Justyn, as I said ... INCLUDE the important basics, price, sq ft, beds/baths.

Also remember ... this is just in the Talking House OUT IN FRONT of the home ... for drive-bys. Online, in MLS, and everywhere else ALL the info is available.

"don't want to spend the ...

Thu, 20 Sep 2007 14:26:00 GMT

"don't want to spend the time in the car" that should read haha

You are right to a point ...

Thu, 20 Sep 2007 14:25:00 GMT

You are right to a point ldierkes. However these days, with buyers being so used to finding all pertinent information online, I think that tactic is getting more and more outruled by people wanting to do their research at home, and only go see a select few homes. More and more people are going away from seeing 20 homes to find the one. They don't want to go spend the time in the car.

Yes you want to leave some information to the imagination, but I do believe that all basic facts about the home needs to be made public, such as price, sq.ft, layout of the house, amount of beds/baths etc.

yes Almay, much! I 'got ...

Thu, 20 Sep 2007 14:24:00 GMT

yes Almay, much! I 'got it' once I went back again... you know how slow and whiny I am...LOL

Interesting question ... ...

Thu, 20 Sep 2007 14:11:00 GMT

Interesting question ... Here's a different "take" on things to consider ...

When I started using "Talking Houses" about six months ago, they made an interesting suggestion. Give the BASICS ... price, sq ft, bedrooms, baths, and one or two HIGHLIGHTS of the home ... NOT a complete "tour" of the place. For example, if the home has a great kitchen, talk about that. But don't give EVERY DETAIL about the house. Why? As every agent can attest, buyers can latch onto something small (and seemingly insignificant) in a home and absolutely fall in love with the home because of it. Some things on their "must have" or "must not have" checklist suddenly don't matter.

Therefore, if you give a laundry-list of features, you might miss these buyers who might walk into your home and fall in love with it even though it doesn't have a [fill in the blank].

Now, I don't use this approach on all listings .... sometimes I put a full-blown detailed brochure out front, sometimes a "Talking House" and a "for sale" sign. Often I'll try BOTH approaches at different times and see what brings in the buyers at a particular home.