Fun Elements to Integrate Onto Your Rental Website
Just because you’re using your rental website to host information on your listings and company information doesn’t mean it has to be drab. Rental websites don’t have to lack personality and can have fun elements to lure in prospective renters. When you spice up your website, you could attract new renters by making it look like a fun place to live.
Here are a few ideas of what you could include on your rental website:
Renter reviews and testimonials
If you have great reviews, show them off. Display your reviews from sites like Zillow or Google from your site. Add a widget that includes your ratings and reviews from these sites so that renters know how great your business is.
Photos of events
Limiting your site to having photos of buildings and inside properties can make your site seem lifeless. Add photos of previous resident activities and events. It will add more personality to your website, and will show off how exciting and eventful your property is.
Information on neighborhoods
Add information on specific neighborhoods in the city you’re renting in. This can be extremely useful for renters that are unfamiliar with your city. Include pictures and fun facts about each neighborhood to give them some personality.
Adding a blog to your rental website is a great way for you to consistently add interesting content to lure in new and existing renters. Use this to offer advice on how to decorate an apartment or announce the next resident event. Posting content consistently is the key to making sure that information on your site is fresh, bringing renters back to see what’s new.