Zillow and Douglas Elliman Real Estate Company Launch Strategic Marketing Partnership


Today, we are pleased to announce that Zillow and Douglas Elliman Real Estate have entered into a new strategic marketing partnership.

Douglas Elliman is one of the largest real estate brokerages in the nation, and is New York City’s largest real estate brokerage.

This partnership will result in all of Douglas Elliman’s listings appearing as featured listings on the Yahoo!®–Zillow® Real Estate Network, the largest real estate network on the Web¹, via a direct feed from Douglas Elliman. In addition, all of Douglas Elliman’s listings will feature unique branding and the company’s agents will get priority placement next to their listings, including a logo and link back to their website.

Dottie Herman, president and CEO of Douglas Elliman Real Estate said, “This ultimate pairing of technology, data, and face-to-face information is designed to provide the best possible service to the customer. We have always been committed to ensuring an exceptional service experience for consumers and this partnership will present information how they want it, when they want it and where they want it. This is a core element of our brand promise, to be where our customers are.”

Welcome to all of the Douglas Elliman agents — we’re looking forward to working with you!

To learn more about the partnership, read the full press release. To learn more about Douglas Elliman Real Estate, visit the Elliman Blog.

¹Source: comScore Local Market Key Measures April 2014, Real Estate Category by Unique Visitors