Sellers are getting more creative

By: Diane Tuman, Zillow Content Manager | January 5, 2009

Two creative approaches in selling homes in this slow market have come to my attention. One involves that old, tried and true deal of throwing in a car with the sale of the home and the other is a travel photo contest.

For the first one, a homeowner in Houston, TX, is throwing in a brand-new Lexus – worth about $30K — to the buyer of his 5,500 sq ft home that has been sitting for more than six months.

For the second idea, a homeowner in Florida is using the Web site HowtoWinMyHouse.com as a means of moving her Delray Beach, Florida, house along, by using a $55 raffle entry for a travel photo contest.

And, of course, there’s always the Perfect Place Contest that is really intriguing since it involves a word scramble contest. So far, no winner yet.

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Comments

1 Comment so far

  1. DebtFree on January 6, 2009 1:50 pm

    It would take a fairly gullible (read: dumb) buyer who was willing to finance a vehicle for 30 years.

    How’s this for creative: lower the asking price $30,000.

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