Zillow Powering 180 Newspaper Sites
By: Amy Bohutinsky, Zillow VP of Communications | April 1, 2009
Today we’re announcing the launch of a new and broad phase of our Zillow Newspaper Consortium, whereby Zillow powers the online real estate sites of 180 newspapers this year. Up first — the Tampa Tribune, as well as more than a hundred other newspapers owned by Community Newspaper Holdings, Inc.
Starting this week, visitors to the real estate sections of these sites will be able to search for any address or neighborhood, and use a co-branded version of Zillow.com. This includes all of Zillow’s search functionality and content, including Zestimates, real estate data, Homes For Sale and Recently Sold Homes, Make Me Move homes, Zillow Advice and mortgage rates or information.
If you’re an owner, agent or brokerage with homes posted for sale on Zillow, your listings will now be exposed to an even bigger audience, on top of the nearly 9 million people who come to Zillow each month. (News flash: final numbers this morning put March visitors at 8.8 million unique visitors for the month - up 70% year-over-year and an all-time Zillow record!)
As we add more papers and expand the scope of these partnerships, you may see content from Zillow Blog, Mortgages Unzipped, or Zillow’s Real Estate Market Reports alongside editorial in some of the papers. We’re excited to help the papers involved in the Zillow Newspaper Consortium grow their audience online.
For additional information, here’s our post on the advertising phase of our newspaper partnerships which launched last summer.
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- Categories: Advertising, Zillow
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Notable this week | 1000Watt Consulting on April 2, 2009 12:59 pm
[...] going to set up newspapers with online real estate sections. Good move for them. But why must newspapers continue to punt? At [...]
Manassas VA Homes on April 17, 2009 4:47 pm
It make a lot of sense in that more advertising will only be moving from print to the web! Congrats! You are ahead of the curve.
Arlington VA Homes on April 26, 2009 6:51 pm
This is fantastic!
Cheltenham Letting Agent on September 8, 2009 2:32 am
Great tool I’m all net now, its the way forward in buying, selling, enting and leting, houses and apartments. Moves like this will leave other companies way behind.
Chad Timothy on October 17, 2009 11:47 pm
Chad Timothy is the CEO of the Software Billions Club in Portland, OR. Having started off in Internet Marketing in 1998 Chad Timothy is considered a respected pioneer. He is committed to helping others by writing about what he has learned about strategic Internet Marketing.