Zindex Super Bowl
By: Diane Tuman, Zillow Content Manager | January 31, 2008
Baseball is the usual forum in which Boston and New York wage their intense sports battles, but football — ahem, Super Bowl XLII, for crying out loud — is the rare stage for these two powerhouse cities and their sports fans to go nuts. TV executives probably didn’t anticipate this gem landing in their laps, but they have to be smiling ear-to-ear with rates of $2.7 million for a 30-second spot.
OK, the New England Patriots don’t really play in Boston — it’s Foxboro, MA, and the New York Giants don’t really play in New York — their stadium is across the Hudson and Hackensack rivers in East Rutherford, NJ, but like we did for the Zindex World Series (hey — Boston was there, too!), we’ll provide a little Tale of the Tape in assessing the cities, their Zindexes, and the values of the teams.
| Teams | New England Patriots | New York Giants |
|---|---|---|
| Payroll | $122,725,423 | $110,106,554 |
| Forbes Value | $1.2 billion | $974 million |
| Cities | Foxboro, MA | East Rutherford, NJ |
| Median income | $64,323 | $68,566 |
| Zindex | $396,000 | $365,000 |
Hmm, it looks like both teams are fairly close in every category, so there’s no runaway team to win our little Zindex Super Bowl. So, now onto the real game: who has the best chance of winning the Super Bowl? If you go by Vegas odds, the Patriots are 12-point favorites and can make history by becoming only the second team in NFL history to go unbeaten during the regular season and win the Super Bowl. The real winner, however, will be the city of Glendale, Arizona, the site of this year’s game. Personal favorite? My heart is with the Giants (born and raised in upstate New York watching Phil Simms, baby!), but seeing the Patriots go all the way will be history in the making, too. Should be fun. Go Big Blue!
- Stumble it!
- Categories: Advertising, Real Estate, Zillow
Comments
9 Comments so far
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Marc Grayson on January 31, 2008 4:02 pm
I grew up in NJ. Which could mean a fan of Giants (upstate NJ) or Eagles (South Jersey).
Growing up in upstate NJ…one can only be a Giants fan. Diane, you can buy me this beer koozie for the big game. http://www.theragingfan.com/p-583-new-york-giants-coozie.aspx
Diane Tuman on January 31, 2008 5:30 pm
Marc: Wait a minute… you’re the president and founder of Real Estate Webographers –http://www.webographers.com/index.php so I’ll bet you make lots more $$ than a lowly content manager. Maybe YOU should be sending ME a cozi.
Here’s the address:
Zillow.com
Attn: Diane Tuman
999 3rd Ave, Suite 4600
Seattle, WA 98104
GO GIANTS!
andrew on January 31, 2008 6:19 pm
only a few companies pay 2.7mm per 30 sec spot. actually very few companies do. the bud’s, pepsi’s, coke’s do not pay anywhere close to 2.7mm. This is all media hype. The big co’s get huge discounts.
GO PATS. Sorry, from the area and suffered for years when they sucked. No more!
Ryan Tuman on February 1, 2008 7:42 am
go eagles
Marc Grayson on February 1, 2008 9:33 am
Diane, check your mailbox next week
Jan on February 1, 2008 1:10 pm
Hey, I found this cool video from the ‘Superbowl Radio Row’, check it out, and enjoy!
http://www.boston.tv/clips/631741639.html
Real Estate Chocolate - Ridgefield, CT Real Estate on February 2, 2008 7:00 am
Does anyone remember week 1? Let’s lie and cheat our way to the big game…..
Diane Tuman on February 4, 2008 9:41 am
Mmmmm, that beer cozi will be a nice reminder of what the Giants pulled off in 2008 — beating the “unbeatable” Patriots. Thanks, Marc! I look forward to it.
Real Estate Chocolate - Ridgefield, CT Real Estate on February 5, 2008 3:26 pm
…and then lose it!