Sunset Demographics

The main types of people are: What's this?

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About These Groups

The information in this section was derived from analysis of data (such as age, occupation, and income) from the 2000 U.S. Census. Using segmentation methods, our analysts created groupings based on the demographic and socioeconomic composition of each city and neighborhood.

1. Single in the Suburbs

   —Middle- to upper-income singles living in the suburbs.

   Singles ranging in age from 30s to 60s who earn a comfortable income. Some own their homes, and their careers range from management to service industry.

2. Multi-lingual Suburbanites

   —Middle-class, suburban individuals who speak a foreign language.

   Age ranges from 30s to 60s. Some own their homes. Education varies from high school to college, with some earning graduate school degrees.

3. Dollars and Sense

   —Suburban, financially savvy families.

   More than 20% of these middle-aged married couples with children have a second mortgage or home equity loan. Most earn moderate incomes and work in management or professional occupations.