Atlanta Demographics

The main types of people are: What's this?

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About These Groups

The information in this section was derived from analysis of data (such as age, occupation, and income) from the 2000 U.S. Census. Using segmentation methods, our analysts created groupings based on the demographic and socioeconomic composition of each city and neighborhood.

1. Power Singles

   —High-income urban singles.

   Highly educated professionals, many with advanced degrees. They draw a handsome salary and have reasonable living expenses while living a hip, upscale life in an urban center.

2. Corporate Climbers

   —High-income, high-expense urban singles.

   Urban singles with an up-and-coming income, but with higher-than-average living costs. Most have college educations and are employed in mid-management professions.

3. College Life

   —Students in higher education. These individuals are enrolled in college or graduate school.

   People in college or graduate school.