Customer-initiated contacts, not mortgage leads
- Quoting is free; pay only when borrowers contact you
- Borrowers contact you; you don't call them
- Zillow contacts convert 9x greater than average industry leads
How Zillow Mortgage Marketplace Works
- Borrowers create anonymous loan requests. Lenders respond with unlimited quotes.
- Borrowers review quotes, ratings, and profiles and then contact lenders.
Try it out...
Search loan requests in your area
Qualified borrowers
- Of Zillow's nearly 9 million monthly visitors, 2 million plan to get a mortgage in the next month
- Median household income of $90K, plus higher-than-average credit scores
Quote only what you want
- Choose loan requests you want to quote. Filter by loan amount, credit score, LTV, and many other factors.
- Get notified when loan requests match your criteria.
Cost-effective return on investment (ROI)
- It's free to quote; you pay only when borrowers contact you.
- Average Internet mortgage leads convert at 1.3%, while Zillow contacts convert at 10% or more.*
- On other sites you typically pay for 77 leads before you close a loan.
- On Zillow, you typically pay for only 10 contacts before you close a loan.
Register or call 1-877-661-3171
Contacts and Pricing
How do consumers contact lenders?
- After reviewing quotes and lender profiles, borrowers decide which lenders they want to contact.
- Borrowers contact lenders by e-mail or phone. Zillow records calls and e-mails for quality assurance.
Pricing
- It's free to quote; you pay a market-based fee only when borrowers contact you.
- You decide which loan requests to quote and set a maximum price to pay per contact.
- The market will determine the price for each contact.
- Contact prices will adjust and will likely range from $0-$100.
- Simple clicks from Google for mortgage keywords typically range from $7-$25. That's just a click, whereas Zillow contacts are much higher quality since borrowers have reviewed multiple quotes, ratings, and lender profiles before they contact lenders.
Account set-up
- Lenders must pre-pay their Zillow accounts.
- To get started, a minimum of $250 is required. This is in addition to a one-time $25 application fee.
- When you receive contacts, Zillow subtracts the price of those contacts from your account balance.
- Your unused account balance can be refunded at any time.
Register or call 1-877-661-3171
* Zillow Mortgage Marketplace content conversion is 10% or more (Zillow, 2009 surveys and analysis). Average Internet mortgage lead conversion is 1.3% (Leads260, 2009 analysis)
