Profile picture for Marcel Ford

Marcel Ford

Zillow Local Expert in:

  • 92625

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Agent

Broker | Owner (22 years experience)

3 Recent Sales (last 12 months)

Specialties:
Buyer's Agent,
Listing Agent,
Short-Sale,
Property Management

Add personality to your profile! Tell the community about yourself, your home, and your profession.

Marcel Ford attended Corona del Mar Elementary, Lincoln Middle School and Corona Del Mar High School. He is a graduate of the University of Southern California Business School's Entrepreneur Program and lives on Balboa Island with his wife Diane and their two children.

Marcel earned his California real estate license in 1992 and immediately put it to good use by purchasing several bank owned properties for resale and investment.  In 1993 he created a product called ‘Simply Silk' a silk plant cleaner for the retail market and within 18 months he was in over 125 Costco locations.

Not content to rest on his laurels, Marcel continued to expand his product line into several other categories and retailers.  His company – Botanical Science boasted over eighty five products that could be found in all major retailers such as Wal-Mart, K-Mart, Target, Costco Wholesale, Sam's Club, Toys R' Us, Michaels Arts & Crafts, Linen's and Things, Pet Smart, PetCo, Home Depot, Lowes, Ace Hardware, Albertsons and several other national chains.  In 2002 with a 150,000 square foot distribution facility and over 100 employees manufacturing product 24/7 he decided it was the opportune time to sell the company. 

In 2003 Marcel began buying, rehabbing and reselling houses again. By applying his passion for marketing, within a few short years he was one the largest homebuyers in Southern California buying and reselling nearly 100 homes annually. Marcel credits his success to the effective marketing campaigns he created, incorporating TV commercials, billboards, direct mail and strong online presence.

With a desire to focus on the more personal side of real estate, he founded Old Newport Realty which aims to emulate the casually elegant, yet upscale culture that is Newport Beach. The towns' culture is perfectly in tune with Marcel's own charm, and sophisticated marketing. Don't be fooled by Marcel's sense of humor, his hard work ethic is truly impressive mirrored by professionalism and experience that is undoubtedly world class and in a local class of its own.

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Listings & Sales  

  • For Sale
  • For Rent
  • Sold

Active Listings  

(2)
Property Address
Bed / Bath
Price

Past Sales  

(19 all-time)
Property Address
Represented
Sold Date
Price
Sell-side
09/04/2014
$880,000

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09/04/2014 - Sell-side - $880,000

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Sell-side
06/06/2014
$1,990,000

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06/06/2014 - Sell-side - $1,990,000

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Sell-side
01/14/2014
$880,000

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01/14/2014 - Sell-side - $880,000

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Buy-side
10/11/2013
$730,000

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10/11/2013 - Buy-side - $730,000

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Buy-side
09/25/2013
$4,900,000

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09/25/2013 - Buy-side - $4,900,000

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Ratings & Reviews

  
 

08/20/2014 - zuser20140613142716528
Showed home in 2012 in Corona del Mar, CA 92625.

Okay a few things about Marcel Ford, when you first meet him you'll see he has a relaxed and easy-going demeanor- A dress casual sort of guy.

...and you might think ...for a moment, that he is toooo relaxed and not hyper focused on real estate -ANNNND you would be dead wrong.

Over the years I have interacted with perhaps 100-150 real estate agents in all markets- all through referrals from people that have gotten their "dream work or living situations" through them. Thats a good start.

I met one- Sheila Brennan in Boston- who was simply amazing- for 20 years. No good ones one in Santa Monica, NYC Manhattan, a decent one in Wellesley MA.

It takes a lot to be a great agent- and Marcel is in my top 2. The only reason he is not number one is because I did not work with him for long enough to give him a chance to find me something in a tight market (I stumbled on a unheard of deal completely by accident and lived in CdM for 2 years for about $175 a month utilities included...and no there isn't an agent in the world that can match that). But given my $3800 a month budget Marcel was hot on the trail in a market with tight inventory. I gotta tell you...I was really ...almost saddened... to tell Marcel I had found something..

Marcel- took me around to see a few places in a variety of neighborhoods- always making sure he was able to hit my key hot buttons (Size, location, beach access, price, sunlight, workable living area ..and a host of other unusual requirements.)

My thoughts were not entirely realistic...so he might let one of my check list items drop so the price or location would work better.. smart choices..not dumb ones.

HE MADE THE RIGHT CHOICES.

Fact is.. he is very good at making the right choices. His choice of phablet phone for work, his tablet combo laptop, his car choice (Escalade- reliable, roomy comfortable). Where he lives. He sets up his life for remarkable ease.

He makes stuff work. Effortlessly..seamlessly- he is aware when he is showing you something on his phone/tablet/laptop to maneuver you out of direct sunlight- to a place where you can sit and be comfortable- to get to know your needs...conversationally without making it feel like a job interview.

Like some piece of great software he anticipates your needs, quietly confirms them- and moves on the next great place...all the time more accurately homing in on what you want.

He won't show you garbage for 3 listings and show you something decent on the third to make you jump to sign- he won't bait and switch you, he won't play games showing you a "Deal you JUST missed an hour ago" to prime you to make a rash decision on the next place. He doesn't do all those obvious realtor scummy crap techniques... (You are probably nodding your head thinking of realtors who did this to you before). He is a straight up good guy.

He's also not a realtor that works against you..secretly...Like those realtors that ask you where you are renting now, find out your landlord is old ..and actually contact your landlord and sell your own rental out from under you!!! Believe me...lots of realtors do this..names you would recognize- and should avoid.

Some realtors will ask you what else you are considering and them pass off your gold nugget to another realtor to sell your "safety home" to someone else! Marcel doesn't ask these questions...He knows they are offensive...and the information could be used against you.... so he doesn't do it!

Marcel is one of those realtors you actually enjoy seeing- think about hanging out with (haven't yet- but he did give us a tour of Newport Harbor on his Duffy boat - What a guy right?????! ) Seriously a decent person and a really good realtor.

Ok so by now you might realize there are more than a few sharks out there, and that Marcel is a Dolphin that might at a glance be mistaken for a shark- but he is the furthest thing from a realtor shark. he is one of the rare good ones.

So here is how your experience with Marcel will run.

He will listen to you, intently...seem like he isn't writing stuff down (But its ALL getting taken down in his brain).

He will show you properties..and most remarkably EACH one will get you closer to what you want...EVERY SHOWING.....he hones in quickly. Some realtors need to show you 8-10 properties before they even get an inkling of what you want. MARCEL DOESNT WASTE YOUR TIME! He starts targeting and retargeting like some relentless heat seeking missile until he finds your target for you.

Isn't that what realtors are supposed to do?????

Well Marcel does it with a combo of Smart tech and his personal relationship network. Most realtors have one or the other skill but Marcel has it covered...he has lived here all his life. He knows Newport and Laguna very well... Marcel respects and values your time.
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12/05/2013 - hobyd1
Sold a home in 2012.

We have used the better known real estate companies in the past with several other home sales in Newport Beach. We decided to give Marcel at Old Newport a try and they sold our home in just a few weeks during a tough market periodâ?¦ the entire process was smooth and effortless and I recommend Marcel to anyone with total confidence.  More Less 

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Response from Marcel

 

  

04/02/2013 - user2866230
Found a tenant for a Multi Family home in Corona Del Mar, CA.

When we were looking for a home in Corona del Mar Old Newport Realty was on top of everything. They were available on short notice to show us properties with a smile. Their presentation of paperwork was extremely impressive! I would recommend Old Newport to anyone that wants first class service.

Kimberly K.
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