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Alex has been a full-time Realtor since 1988 and a resident of North Orange County since 1978.  He has sold in excess of $714 million in real estate during his career, and continues to outsell the average North Orange County area Realtor by nine-to-one margin. Alex's approach toward success in real estate embraces the philosophy of "Success, One Family at a Time." This attitude creates long-term relationships that support word-of-mouth references and repeat business, the cornerstone of any successful endeavor.

A recognized expert in the field, Alex has a weekly column in the Star Progress where he discusses the ever-changing real estate market in Orange County. Alex appears regularly on KRLA 980's radio talk show where he shares his real estate expertise with listeners on current real estate market information, trends and predictions.

Areas of Expertise

  • As a 30-year resident of North Orange County, Alex is not only familiar with the community in which he lives, he has the inherent ability to know its neighborhoods by their individual distinctions.  He considers the intangibles involved in any transaction and makes the connection between the people entering the community with what that community has to offer in return, a process that creates client satisfaction at the end of every real estate transaction.
  • Addressing potential problems before they appear.  Alex prepares buyers and sellers for any possible "Bumps in the Road" and informs them of their options.  He believes education is one of the essential steps in the real estate transaction and provides every opportunity to support his client's need and right to be informed.
  • Alex and his team believe in the value of advertising to help their clients sell quickly and at the best possible price using an extensive marketing platform.
  • Advertising resources including upwards of 15 marketing venues ranging from print-advertising to dynamic movie screen advertisements, and any viable option in between. 
  • Expert real estate advice backed by 25+ years of experience
  • Real estate investment opportunities
  • Extensive community awareness and involvement
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Listings & Sales
For Sale For Rent Sold
Active Listings (31)
Property Address
Bed / Bath
Price
2 Bed / 2.5 Bath
$2,200/mo
2 Bed / 1 Bath
$1,650/mo
2 Bed / 2.5 Bath
$2,000/mo
5 Bed / 3 Bath
$750,000
3 Bed / 2 Bath
$300,000
    Past Sales (288 all-time)
    Property Address
    Represented
    Sold Date
    Price
    Seller
    06/30/2014
    $1,560,000
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    06/30/2014 - Seller - $1,560,000

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    Seller
    06/25/2014
    $450,000
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    06/25/2014 - Seller - $450,000

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    Both
    06/24/2014
    $278,500
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    06/24/2014 - Both - $278,500

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    Seller
    06/23/2014
    $650,000
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    06/23/2014 - Seller - $650,000

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    Both
    06/19/2014
    $230,000
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    06/19/2014 - Both - $230,000

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      Ratings & Reviews
      - Will never recommend
      07/05/2012 - user490928
      We connected, but it did not work out. Looking in Brea Chem, Brea, CA 92821
      when I was 21 I walked into his office, and asked Alex to help learn more about realestate investments - he looked at me like i was a waste of time,

      I should thank him because the 40k I had on that day went to his office are the same 40k that help me become a owner of more than 150 homes YTD  MoreLess
      Profile picture for Alex Horowitz
      Response from Alex on 07/20/2012
      Thank you for taking the time to let me know about our encounter. I apologize for seemingly not understanding your needs and quite frankly and embarrassingly I cannot recall the situation when we met. Obviously by the other Reviews I am not normally unhelpful or curt. My goal is always to be a man of excellence. Unfortunately, I fell short and I apologize. Please let me know if there is any way to regain your acquaintance and perhaps through that process regain your business.

       

      - Highly likely to recommend
      06/14/2011 - ixdianaxl
      Sold a Single Family home in 2011 for approximately $800K in Yorba Linda, CA.
      Alex is extremely knowledgeable and professional. He took care of everything from the listing the sale down to all the small details. He was always available for advice and we knew we were in good hands. Highly recommended!!!
      Profile picture for Alex Horowitz
      Response from Alex on 07/17/2012
      Thank you for submitting a review. I greatly appreciate it and it was a pleasure to work with you.

       

      - Highly likely to recommend
      11/03/2011 - templar643
      Bought a home in 2011.
      Alex was the dual agent for the new construction we just bought. As a first time home buyer I was very weary of the process, but Alex and his staff were very helpful and reassuring throughout the entire process. He handled a delicate situation that arose with the utmost professionalism and in the end he made sure we were happy with the outcome.  MoreLess
      Profile picture for Alex Horowitz
      Response from Alex on 07/17/2012
      I'm glad you were happy with the outcome, as was I. It was a great to work with you and please stay in touch. Thanks again for the review.

       

      Contact Alex Horowitz

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      Professional Information
      Address:
      Coldwell Banker Excellence
      514 East Lambert Road
      Brea, CA  92821
      Phone:
      (714) 426-9324
      Cell:
      (714) 426-9556
      Fax:
      (714) 582-1965Click to view
       
      Click to view
      Websites:
      Website
       
      , Blog
       
      ,
       
      ,
       
      , LinkedIn
       
      Screen name:
      alex45
      Member since:
      02/01/2008