According to the Zillow Group Consumer Housing Trends Report 2019, millennials (ages 25-39) and Generation Z (ages 18-24) account for nearly two-thirds (65%) of all renters. These renters use technology when searching for an apartment, and they expect you to use it as well. More than half (55%) say that 3D tours would help them get a better feel for the space than static photos.*

Draw in prospective renters by virtually immersing them in the experience of living in a home. 3D tours are no longer just the “wow” factor on a listing — they’re a vital component in helping renters decide whether to schedule a viewing.

Options to capture 3D images have been around for a while, but they have limits:

• High cost of technology
• Steep learning curve
• Low-quality imagery

But there’s a solution to these problems that also fits your budget and skills: Zillow 3D Home™.

What is Zillow 3D Home?

Zillow 3D Home is a free mobile app that allows you to capture 3D tours of homes with your iPhone. Marketers and property managers can post 3D Home tours to their Zillow Rentals listings and embed (or email) them to share unlimited tours with prospective renters. 

What are the benefits of 3D Home?

The 3D Home app offers a quality 3D solution that’s quick, affordable and flexible:

• Immerses home shoppers in your Zillow and Trulia listings for a more engaging search experience
• Eliminates the need for expensive equipment to shoot, edit, share or store your 3D tours
• Integrates with your listings so all you need to start is the home address

How to use the 3D Home app

Download the 3D Home app to capture and publish 3D content for free. Simply set up your iPhone or a 360° camera in each room to capture the panorama. The app automatically builds your tour.

Download the app

Capture content more quickly and easily with Ricoh cameras

Zillow 3D Home integrates with select Ricoh Theta 360° cameras, which allow you to create your tours at the touch of a button and reduce the chance of needing a retake. After downloading the 3D Home app, simply connect the Ricoh camera to your iPhone via Wi-Fi, place the camera on a tripod in the center of the room, set the timer and tap the shutter button on your iPhone to start creating your 3D tour immediately.

Shop 360° cameras

Save time with a Zillow Certified Photographer

Hire a Zillow Certified Photographer or use your own photographer to capture 3D content for your Zillow listings. Photographers skilled in creating media-rich experiences like 3D tours can help elevate the quality of your listings and draw in prospective renters.

Find your photographer

Help engage potential renters with listings that feature dynamic content. For renters who sign a lease before touring the property in person, 3D tours can help them visualize their new home as well as their future in your community. 

 

*Zillow Consumer Housing Trends Report 2019 survey data