Custom Home Builder Advertising
Reach more buyers on the largest multi-platform real estate marketplace in the U.S.*
*Comscore Media Metrix® Multi-Platform Key Measures, Real Estate, Total Audience, Dec 2024, U.S
Contact us
As a Promoted Homes customer, your leads are exclusive and sent only to you.
If you are a custom home builder, listing through our Promoted Homes listing product — rather than through the MLS — offers the following benefits:
Your home is tagged as New Construction and is searchable alongside resale homes.
You control the appearance and details of your listing.
Your listings have improved location accuracy with geo-codes.
Builders, meet buyers.
82 percent of prospective buyers consider new construction.** Make it easy for them to find you – list where they’re looking.
***Zillow New Construction Consumer Housing Trends Report 2025"
"There’s a cost to any marketing that we do, but when we look at our numbers — cost-per-impression and the average time it takes to sell a home with or without Zillow and Trulia — there really isn’t anything that compares."
Bitlyn Garret, G.J. Gardner Homes
Ready to learn more?
Contact us for more information about new construction advertising on Zillow-owned sites.
Contact us
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