Infographic: New Construction Buyer Insights

Who’s buying new construction homes? What matters most when choosing a new community? The more you know about your potential buyers, the more targeted your marketing efforts can be to attract the most serious and motivated home shoppers.

Today’s buyer looks significantly different than a buyer from a decade or so ago: They’re younger, make nearly six figures and are mostly married. Find out who the typical new construction buyer is in the infographic below. To download a PDF version, just click the green arrow in the upper-right corner.