Zillow Premier Agent
January 23, 2025
1 Minute Read
Keep in mind that an active customer has almost always done some research before we connect them to you via a connection call. There are a number of common obstacles that agents face on this call: For example, the customer may think you are the listing agent. Maybe the home they inquired about is under contract or has already sold. Or perhaps the customer has specific questions about the upstairs bathroom. Active customers may know more about the home they are inquiring about than you do at this point — and that’s OK.
Instead of focusing on the property, shift the focus of your connection calls to building a relationship with the customer and understanding what they need in a home. Additionally, show your customers how you can meet their needs in a virtual world. If your customer is not local or cannot take an in-person tour, you can leverage technology to give them a great experience. This will position you to build rapport and credibility with a potential client.
If you also list homes, elevate your listings with a Zillow 3D Home® tour. The Zillow 3D Home app allows you to create virtual tours for free, and for-sale listings with a Zillow 3D Home tour get, on average, 50% more saves than listings without.
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