If economic turmoil is the new normal, then 2023 has been very normal so far. Interest rate volatility, stubborn inflation, and bank failures have marked the first quarter of the year, but what’s to come and how will it affect the rental industry?

In this webinar, Zillow Chief Economist Skylar Olsen sheds light on what the indicators are telling us, and touches on a few things that are important to rental professionals, including:

• How a crisis in banking, rising interest rates and inflation might affect the real estate industry, including new construction and rent prices
• Why a recession is possible now more than ever, and who might most feel the pinch
• The economic factor that’s a long-term tailwind for the rental market
• What rent growth looks like in major metropolitan areas post-pandemic

Next, Population Scientist Manny Garcia shares highlights from the 2022 Rentals Consumer Housing Trends Report, an annual survey of renter behavior and preferences from across the country. Garcia covers a lot of ground, including: 

• The top factors renters consider when looking for their new home — and what it takes to make them stay
• The digital gap between the tools renters want and what properties are offering.
• How renters are searching and on what devices
• Pet trends and the property characteristics that make dog owners likely to sign a lease
• The home characteristic that 80 percent of renters said is the most important

There’s plenty more packed into this webinar. Get more insight into market and renter trends and the key takeaways that can inform your business. Happy viewing!

To access more Zillow data and research, like monthly market reports, please visit Zillow.com/research. And to download Zillow’s flagship annual renter survey, please visit our 2022 Consumer Housing Trends Report). Stay tuned for more webinars! Each quarter we will be taking new dives into unique content about local markets and new renter survey data.