Zillow Research

March 2024: New home Sales Rebound – Exceeding Expectations

What happened: After declining last month, newly built home sales increased more than expected in March. Demographics coupled with a strong labor market continue to support housing demand.

Why it matters: In sharp contrast with existing home sales, which fell in March, sales of newly built homes increased sharply this month. Looser financial conditions due in part to new stock market highs and a strong labor market helped support demand. That combined with the increase in newly built home inventory at the start of the year helped push new home sales higher. 

Although higher mortgage rates have loosened the housing market somewhat when compared to a year ago, new home sales are increasing and months’ supply is falling again more than expected this home shopping season. This is in part because builders continue to offer incentives – like rate buydowns – to make the math work for prospective buyers.

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