Follow Up Boss Updates for Flex Partners

Zillow is continuously enhancing Follow Up Boss for Flex partners with new features and product updates. Whether you're catching up on recent updates or looking ahead to what's coming, this resource keeps everything in one place. Check back regularly to stay informed and make the most of your Follow Up Boss experience.

September

Zillow Messages now available, exclusively in FUB

Now you can communicate with clients through Zillow Messages in Follow Up Boss—a new app-to-app messaging tool that gives you a more integrated way to engage and collaborate with buyers while keeping all your messages organized in one place.

Zillow Messages helps you make a strong first impression with your profile card sent to buyers with your first message—showcasing your experience and building trust from the start. During the pilot, messages sent via Zillow Messages saw 6% to 20% more replies than standard texts. And because every conversation is tracked in FUB, they power your follow-up tools—helping you stay on top of every lead with less effort.
Zillow Messages and the FUB number work together to help you start strong, stay organized, and follow up faster—by capturing conversations that fuel Smart Messages, AI Summaries, and Suggested Tasks. And when buyers are ready, you can even introduce them to a Zillow Home Loans loan officer through a group message—all in the same place.

Learn how to start using Zillow Messages

Download pre-approval letters instantly — right from FUB

You can now access your buyer’s Zillow Home Loans pre-approval letter directly in Follow Up Boss — no need to chase down a loan officer or switch tools. When your client gets pre-approved, you’ll be notified automatically, and can download the letter in seconds from their contact profile.

Whether you're writing an offer or planning next steps, everything you need is in one place — helping you move faster, stay competitive, and win more deals.

Learn More

Zillow Connection Call Recordings + Transcripts Now in FUB

You asked, and we listened. Starting today, Zillow connection calls in Follow Up Boss include recordings, transcripts, and duration—right alongside the summaries you already rely on. That means no more incomplete records or jumping into the PA app just to review a call. Everything you need to see the full picture of your Zillow conversations now lives in one place: FUB.

This update also plugs the last missing gap in call reporting. Your Zillow connection calls now carry the same level of detail as your FUB dialer calls, giving agents and team leads a more consistent experience across all calls. With richer data, you’ll save time, unlock better insights, and have a stronger foundation for call coaching, performance reviews, and AI-powered tools.

Learn More

August

FUB is now required for Flex teams

Used by top-performing teams and powered by exclusive Zillow intelligence, Follow Up Boss will become Flex teams’ control center — helping deliver the integrated home-buying experience that buyers expect.

Starting September 1, 2025, the FUB requirement will join ‘Pay on Time’ and ‘Closing Doc Submission’ rates as the third metric under the Operational Health Rating. To review the FUB requirement in the updated Flex Performance Standards, visit the Flex Program Standards Page. 

July

ShowingTime synced appointments in FUB

Now, you can automatically sync your ShowingTime appointments with Follow Up Boss - so you can manage your ShowingTime appointments directly from FUB.

With fewer manual updates and everything centralized in FUB, you can manage your follow-up more efficiently — no need to jump back into the PA app anymore.

Make sure you have linked your FUB and Zillow accounts for your appointments to start syncing to FUB!

Learn More

May

Get a clear view of your buyers’ activity — all in one place on FUB desktop

Home Activity on FUB desktop builds on the Homes tab in mobile, giving you a centralized view of buyer activity from all lead sources — all in one place. This helps you follow up faster and stay organized, without needing to switch between tools.

Now, your buyer’s browsing activity is neatly grouped by property and organized into two clear tabs: Browsing and Inquiries. At a glance, you can see which homes your buyers have viewed or saved, as well as any inquiries they’ve made, including Zillow tour requests.

With clearer insights and easier access, Home Activity helps you manage your outreach more efficiently — now seamlessly available in FUB desktop.

Check it out 

April

See the My Agent status of your Zillow connections in FUB

As of April 29, you will be able to see your My Agent relationship status in Follow Up Boss. This will help you stay informed, organized, and take timely action to maintain and strengthen your connections—all without switching between platforms.

Make sure you have two-way integration enabled so you can see this live.

Navigate to FUB about the connection call

Starting April 30, Premier Agent partners with a two-way integration enabled will notice a smoother post-connection transition to FUB. After receiving a connection call, you will be automatically directed to FUB, so you can start managing your communications directly in FUB. This helps you stay organized, reduce friction, and focus on what matters: building client relationships and closing deals.

Learn more

See buyer Zillow activity in FUB

You can access your buyer's Zillow activity from the past 4 weeks directly in FUB as soon as you get a Zillow connection. In addition to tracking future activity, you'll also see their past activity, including viewed, saved, shared, and hidden homes. Make sure you have your two-way integration enabled to access this feature.

Learn more

March

Find buyer activity quicker in the new Homes tab

Seeing the homes your clients care about just became faster and more organized in our iPhone and Android apps. With the new Homes Tab, you’ll now see buyers’ activity — like homes they’ve viewed, saved and shared — in a streamlined, categorized format. No more sifting through long logs to find key insights.

Learn more

My Agent tour appointments in FUB 

In addition to Real-Time Touring appointments, you can also get your My Agent tour appointments for ShowingTime-enabled properties directly within Follow Up Boss. 

With this new feature, when you accept a tour request from a My Agent connection on ShowingTime-enabled properties, those appointments will automatically sync to your FUB calendar (two-way integration required), eliminating the need for manual entry. 

You’ll also be able to easily reschedule or cancel appointments in ShowingTime, with any changes reflected to your appointment in FUB, saving you valuable time.

Learn more

You can now access the FUB Playbook for Flex partners

In a competitive real estate market, the ability to manage leads effectively is a critical advantage. The FUB Playbook is rolling out to Flex partners since February 24, it equips Flex teams with pre-built workflows, smart list configurations, and Zillow-integrated insights to ensure agents are focused on the right opportunities at the right time. By combining actionable data, intuitive workflows, and proven strategies, it helps agents stay focused, work smarter, and empowered to close more deals—all while creating seamless, high-quality experiences for clients.

Learn more

February

Smart Summary and Smart Messages open beta

Smart Summary and Smart Messages open beta started on February 28. These features provide your team with brief, high-level recaps of a lead’s history and personalized, relevant messages to use. The purpose is to help them skip the scrolling and focus on closing deals.

Team leads can ask about joining the open beta. You're encouraged to use these features as part of your daily outreach to clients, and provide feedback so we can make further improvements.