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Instant Offers Update: We’re Expanding to Las Vegas

Zillow expands its second Instant Offers test market to Las Vegas where it will buy homes, fix them up and put them on the market, using agents to buy and sell.

Zillow Instant Offers Update: We're Expanding to Las Vegas
Written by|June 13, 2018

Just two months ago, we launched our updated Instant Offers program in Phoenix, AZ.

A lot has happened in that short span of time. Sellers flooded our inbox, agents signed more clients and Zillow bought its very first house.

As we announced at launch, we're now expanding our test to Las Vegas, NV. On June 13, we’ll buy homes, prepare them for sale, and list them as part of the Instant Offers test. What’s more, we’ll pay a commission to agents when we buy and sell each home.

Our data shows the program is a valuable source of seller leads to Premier Agents and Premier Brokers. Across our test markets over the last year, Zillow found the vast majority of sellers who requested an Instant Offer ended up selling their home with an agent.

We’re excited to give real estate agents the opportunity to acquire new listings by connecting them with motivated sellers. We’ll continue to iterate and evolve the program based on our data and the insights we’re constantly gathering from agents and home shoppers.

Our goal is for everyone in the program to have an experience like Premier Agent Becky Garcia, who has been buying and selling homes in Phoenix since 2004.

Becky has signed two clients through Instant Offers since the mid-April launch – an acquisition rate that went beyond her expectations, she said.

As an agent with longtime experience in the Phoenix market, Becky said she has seen seller needs shift over the years.

More and more people want a faster way to sell. And for a growing segment of sellers, she said, the traditional way of doing so – by staging and holding open houses – isn’t an option.

“You have some sellers who, for whatever reason, can’t leave their homes,” she said. “At the same time, they need to sell and they need to sell quickly.”

When Instant Offers launched, Becky said she immediately reached out to be included in the program.

“It’s an option that makes my services competitive in this market,” she said. “It’s been a great opportunity for us to meet sellers … I’m excited to be part of it.”

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