Market Leader Joins Zillow Tech Connect: Leads

Zillow Tech Connect: Leads crossed a new milestone today, with 51 technology partners now available through the platform — including the highly requested Market Leader.

What is Zillow Tech Connect: Leads?

Zillow Tech Connect: Leads allows technology companies to connect their systems with Zillow, creating a more seamless experience at no additional cost for the brokers and agents who use Zillow as a key component of their marketing efforts.

Zillow already offers its own contact management software, which is used by many brokers and agents. However, we believe that brokers and agents should have the right to choose the technology that most easily and efficiently connects them to consumers. Agents and brokers can connect to Market Leader, or any other CRM available on Zillow Tech Connect: Leads, through the Contacts section on their Zillow profile with just a couple of clicks.

No more double-entry of data: Contacts from Zillow are 'automagically' fed into a Tech Connect partners system.

Scott Smith, Market Leader general manager, said of the partnership, 'There's been overwhelming demand from agents and brokers who use Market Leader to have it integrated into Zillow Tech Connect: Leads. We have nearly 200,000 subscribers – many of whom leverage Zillow as part of their marketing efforts. Now those hundreds of thousands of agents are able to integrate their contacts from Zillow into Market Leader Tools and leverage the power of the automated lead management.'

Other new Zillow Tech Connect: Leads partners include PropertyPulse by z57, Onjax, Quantum Leads and My Buying Buddy.

Learn more

Companies interested in joining Zillow Tech Connect: Leads can email techpartnerships@zillow.com for more information.

Read the press release here.