Top 10 Things Agents Do That Sellers Love

We know home sellers need real estate agents. In fact, 85 percent of sellers list with one, according to Zillow Group Consumer Housing Trends Report 2018. But what expertise do sellers value most in an agent? We analyzed the data and found sellers rank these services most important:

10) Hiring a home inspector

9)  Determining a home’s list price

8)  Providing guidance on legal terminology and requirements

7)  Hosting open houses/private tours

6)  Guiding clients through the overall selling process

5)  Promoting listings on real estate sites

4)  Leading contract negotiations

3)  Having photographs taken of a home

2)  Organizing and submitting the paperwork associated with buying a home

Most importantly … 

1)  Finding interested buyers

While this top-10 list demonstrates the importance of real estate expertise, sellers also place a high value on an agent’s personal qualities. Trustworthiness is crucial, and first impressions count. Not far behind are an agent’s reputation and sales track record. Zillow Premier Agents are encouraged to strive for all of the qualities needed to provide superior customer service.

The Zillow Group Consumer Housing Trends Report 2018 has even more insights that can help you stand out and guide sellers during what can be a stressful time in their lives. Take a look to learn more about buyers and sellers, and how you can help make their experience a positive one.