Agent Reviews Now Available for Display on Zillow Pro for Brokers Partners' Sites

Attract Leads With an Agent Profile

Jay Thompson

January 27, 2016

2 Minute Read

You've been working with a buyer client for months. You've shown them 83 houses. Finally, FINALLY, they found their dream home and the closing is mere moments away.

'Don't forget about that five-star review we've been talking about since house #1!' you tell the happy soon-to-be homeowners.

'No problem,' they say, 'We'll write that up tonight! It'll be amazing, 'cause you're amazing. You should plaster that thing all over your website!'

Problem is, how do you get the review from Zillow or Trulia posted on your website?

Enter the Zillow Tech Connect: Reviews program, which is now available to the more than 13,000 broker partners enrolled in Zillow Pro for Brokers — all at no cost. Through the program, partners can choose to display some or all of the reviews they receive from consumers on Zillow or Trulia.

Reviews play a crucial role

When was the last time you made a major purchase (or even a minor one) without looking at online reviews? If you're like most people, reviews are one of the first things you consider when looking for a product or a service. It holds true for restaurants, books, electronics, automobiles and vacations. People look at reviews for doctors, lawyers and yes, real estate agents.

Since Tech Connect: Reviews launched last year, more than 6.4 million Zillow and Trulia reviews have been viewed by consumers on partners’ sites. Now, by building Zillow Tech Connect: Reviews into the Zillow Pro for Brokers program, our more than 13,000 broker partners can quickly and easily market their hard-earned consumer reviews on their own websites.

In addition, Zillow Group has also added 10 certified technology partners who are able to quickly and easily add agent reviews to websites. These partners are already well-versed in the Zillow Tech Connect platform and are adept at handling the technical aspects of connecting brokerage sites with Zillow Tech Connect: Reviews.

New certified technology partners include:

  • AgentFire
  • Agent Image Real Estate Websites
  • Boston Logic
  • Agent BizzUp
  • booj
  • Constellation Software
  • Intagent
  • Moxi Works
  • TorchX
  • W&R Studios (Cloud CMA and Cloud Streams)

Displaying reviews on your website

The reviews that agents, brokers and MLSs can publish on their sites via Zillow Tech Connect: Reviews are the exact reviews found on Zillow and Trulia — and are held to the same high standard. To post a review, every reviewer must have a Zillow or Trulia account, reviewers must specify what service the agent provided, all reviews are screened through proprietary Zillow Group fraud filters, and lastly, all reviews are moderated by Zillow Group staff.

Companies and brokerages interested in joining Zillow Tech Connect: Reviews can email reviewsapi@zillow.com or visit our Reviews API webpage for more information.

Read the press release here.

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