Tom Ferry
February 20, 2018
3 Minute Read
There is one valuable asset I see agents wasting every day. It’s a huge drain on your business and your personal life. The good news? It’s easier to fix than you might imagine.
I’m talking about your most valuable asset, your time!
We all have a limited amount of time to use every day and then it is gone.
How you spend your time is vital to the success of your business and your life outside of business too. Here are powerful time management tips that will help you get the most out of every day:
One of things I’ve used to help me make the most of my time is H.B.U.T. That's a fun little acronym that stands for the Highest and Best Use of Time.
You see, there are big things that you should be spending your time on. This is the time you spend calling your database, working on your deals, etc.
Then little tasks come along and steal away your focus. Maybe you’re great on the phone and not so good at graphic design. Do you think spending a few hours trying to make that perfect image for a Facebook ad is the highest and best use of your time?
Simply put, if you can outsource those little tasks to a third-party company or someone else in your office you are freed up to work on the dollar-productive work that matters most.
Within your H.B.U.T. will be a list of priorities that you’ll need to get done. Write these priorities down somewhere you’ll see them (a paper notebook, Evernote, whiteboard, etc.).
You’ve probably heard what legendary speaker, and my mentor, Brian Tracy had to say about this … He would tell you to eat the frog first!
This means that one big priority you’re dreading is the one you need to get done first.
While you already know it’s important to schedule out your day, what you might not know is that you can make your schedule even more effective by scheduling out time in blocks.
For example, I’ve spoken with the top agents around the country and asked them how they spend their mornings.
They put a block on their schedule every morning to do MRAS. That stands for Marketing, Role Playing and Appointment Setting. Not only are these things priorities, they are also H.B.U.T.!
Getting things done and maximizing your time is important, but remember there is a balance too.
When you are working, be sure to stay focused and use your time wisely. Those rules also apply outside of the office in your personal life too.
It’s easy to constantly check email and stay busy on your phone but make it a point to not be stuck in that work mode when it's time to spend time with friends and family.
We all have the same 24 hours in a day, but that doesn’t mean you’re maximizing every minute.
If you’re struggling to get things done, here are six quick tips to unlock more time:
Waking up even half an hour earlier than normal every day creates 91 more hours a year! That’s time that can be spent reading, exercising, or getting more done.
When you plan your day ahead of time, you can hit the ground running instead of trying to figure out what to do.
Remember the acronym P.L.A.N.: Prospecting, Lead follow-up, Appointments and Negotiations. Focus on these things and you’re going to crush it!
Don’t let “no shows” waste your time. Be proactive and make it a practice to always confirm your appointments a day ahead.
Before every meeting, project or appointment, determine what you want to achieve. What results do you want to produce? Knowing this going in will keep you focused and on point.
Forcing yourself to take time off — and sticking to it — creates accountability for getting your work done. That added sense of urgency makes you more efficient and more productive.
How are you going to spend your time today? Lack of time management can often be traced directly to lack of discipline. If you’re interested in adding more discipline to your business, consider requesting a free coaching consultation.
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