Advertise on Zillow and be where the movers are
From searching to signing to settling in, Zillow Elevate integrates brands directly into the place where millions of buyers, renters, and homeowners turn for their home journey.
Be where the movers are when you advertise on Zillow.
From searching to signing to settling in, your brand can be integrated directly into the place where buyers, renters, and homeowners turn for their home journey.
Zillow is the nation's largest and most trusted real estate network
235M
Avg. Monthly Unique Users¹
70%
Buyers + Sellers use Zillow¹
2.3B
Q1 2026 Visits²
#19
Comscore Top 50 Websites³
No one knows movers better than Zillow
Buyers
From first time hopefuls to those looking for a change, buyers come to Zillow at a defining life moment — researching, deciding, and ready to make it real.
Renters
Whether they're saving toward buying one day or building a life around flexibility, renters come to Zillow every time the next place calls.
Homeowners
For refinancing, renovating, or simply staying knowledgeable on their biggest asset, homeowners trust Zillow for their big decisions.
Sellers
For those planning their next move, sellers come to Zillow at the turning point — finishing one chapter and starting the next at a very important turning point.
Reach the right people at the right moment in the right way for your brand.
Custom sponsorships
Take full creative control of an immersive, high-engagement experience inside the listings home shoppers actually use. Custom Brand Listing turns a home listing into your brand's canvas and carry the story to audiences across the home journey.
Native ads
Promote your brand through Zillow Native Search Ads, Photo Gallery Ads, Rich Media, and more – premium placements in the highest-intent environments across Zillow, and Zillow Group platforms.
Advertise with Zillow Elevate
Be where the movers are.
(1) Zillow data, 2025
(2) Includes Zillow, Trulia, and HotPads mobile apps and websites as of March 31, 2026
(3) Based on total traffic, source: Comscore, May 2026 and Comscore Media Metrix Multi-Platform, Q2 2026
