
Rick Diggity
Get to know Rick Diggity
To effectively increase email CTR in 2025, business es must combine compelling calls to action, smart segmentation, and dynamic content. Start by using clear, action-driven CTAs like “Shop Now” or “Get My Discount,” strategically placed above the fold to capture immediate attention. Segment your audience based on behavior, demographics, or past interactions—personalized emails perform significantly better, with segmented campaigns often seeing ov...