Jake Ward

The email marketing trends 2025 reveal a strong shift towa rd hyper-personalization, AI-driven automation, and interactive content that keeps users engaged in real time. Marketers are using machine learning to tailor emails based on user behavior, while integrating email with SMS and push notifications to create seamless multichannel experiences. Privacy-first strategies like clean list hygiene and authenticated domains (SPF, DKIM, DMARC) are now...