Introducing the Zillow Buzz Index: Tracking what drives buyer engagement in today’s housing market
New Zillow metric character-rich homes capture more attention online
Dual shoppers — those engaging with both for-sale and rental listings — highlight how affordability pressures are pushing more buyers to compare both options.
Affordability for Potential Homebuyers Stabilizes for the First Time in Three Years
For the first time since 2021, the share of homebuying-age renters who could afford a typical home stopped falling after nearly 2 million households lost buying power in just two years
Zillow: CPI Shelter Forecast, March 2026
Zillow forecasts 2.5% rent inflation, 3.0% OER inflation annually in March, as measured by the Consumer Price Index.
Zillow’s March Market Report Shows Housing Market Accelerated Despite Mortgage Rate Spike
Pending sales posted the second-largest total since August 2022
Zillow’s Best Markets for First-Time Home Buyers in 2026
Jacksonville leads the way for first-time buyers this spring, according to Zillow’s ranking
Cottagecore, customization & quartzite: Zillow’s 2026 home features that sell for more
Today’s buyers are paying a premium for personalized homes that feel like a retreat